Bird’s Eye Views
A newsletter dedicated to getting your business found on Google
Expert Advice Blog / E-Newsletter
Recent Posts:

How to Respond to Google Reviews
Good job, you have Google reviews! Now it’s time to respond to Google Reviews. This post shows you how to find the place to respond, and then how to deal with certain review types. Finding your Google Reviews There are a few way to get to the spot where you can post a...

How to Show your Google Profile More Often
To show your Google Business Profile more often you need to give it some TLC. Here’s how You’ve set up your Google Business Profile. So that’s it, right? Sure, if you want your profile to show up infrequently. But if you want to show your Google Profile more often,...

How to Add Holidays to your Google Profile
When you add holidays to your Google Business Profile, it helps elevate your ranking and shows customers your status. Why Holiday Hours Matter One of the top things people are looking for on your Google Business Profile is your opening hours, especially when it comes...

How to Get Customer Reviews
Customer Reviews are more than just a huge compliment. They offer social proof to potential customers that your product or service is worth the purchase, and they help with your Google rankings. I’ve seen several of my customers move from internet obscurity to the top...

How to Get Your Business on Google Maps
To get your business on Google Maps, you need to set up a Google Business Profile. It only takes a few minutes. This post shows you how. It’s Free and Easy to Set up Have you ever wondered how all those businesses show up on the Google Map in search results, and get a...

How to Set Up Google Ads Conversion Tracking
When you set up Google Ads conversion tracking, it tells you if you are making money from your Google Ads—or wasting it. If you are guessing whether your Google Ads are making you money, then you likely don’t have conversion tracking set up. If that’s the case, you’re...

Contact Us Conversion Tracking
Contact us conversion tracking counts the number of sales leads your business generates from your website. Just about every website offers a method for people to connect. How does your website ask people to connect with your business – A form, clicking an email or...

Google Analytics 4 Installation Guide
Google Analytics installation is the first step to conversion tracking. You need conversion tracking to understand if your marketing is making money or wasting money. Without concrete data you’re left guessing and hoping that your online campaigns are working. And you...

How Conversion Tracking Works
You’ve invested a lot of time and money into your website so that it can attract new customers and generate leads and sales for your business. But do you know if it’s paying off? How much revenue has your website generated for you in the past week, month, or even...

Raise Your Budget in Google Ads Alternatives
When Google recommends you raise your budget remember you have other options. At some point in your Google Ads campaign, you will likely get a recommendation from Google to ‘raise your budget.’ Google sends this message when, under your current budget, your ads stop...

‘One Per Industry’ Means I’ll Never Work For Your Competition
My clients are often surprised to find out I will not work with more than one of the same type of business in the same city. What Works for You Won’t Get Used Against You This is an issue I feel very strongly about, and there’s a solid reason behind it: What has...

How To Fix Disapproved Medical Ads on Google Ads
Medical terms on your website may trigger disapproved medical ads status. here's what you can do. Two of my clients—a dental office and a medical doctor’s office—were flagged for having terms like ‘Nitrous Oxide’ and ‘Botox’ on their websites. Your medical office may...

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