How to Add Holidays to your Google Profile

How to Add Holidays to your Google Profile

it's important to add holidays to your google profile
By David Bird

When you add holidays to your Google Business Profile, it helps elevate your ranking and shows customers your status.

Why Holiday Hours Matter

One of the top things people are looking for on your Google Business Profile is your opening hours, especially when it comes to statutory holidays. Posting your holiday hours is one of the simplest and most effective optimization actions you can take.

Whether you’re open, closed, or operating with modified hours on holidays, keeping your Google Business Profile updated not only lets your customers know when they can buy from you, it also helps Google rank your business in search results.

So before you put your feet up for that long, holiday weekend, log into your business profile and update your hours. Your holiday hours will override the standard hours listed on your profile.

How to Add Holidays to Your Google Profile Account:

Before you begin to add holidays to your Google Profile, open a Chrome browser and log in with the email address you use for your Google Business Profile.

  1. Go to Google Maps (your business profile is managed in Google Maps).
  2. Do a search for your business, and then click ‘Manage Your Business Profile.’
  3. Click the ‘Edit Profile’ icon.
  4. Click ‘hours’ in the Profile menu. Beneath your standard hours will be holiday hours.
  5. Click the pencil icon.
  6. Follow the prompts for holidays.
  7. Save it!

2024 Canadian and US Holidays

Here’s a list of major holidays for the remainder of 2024. You’ll likely have irregular hours to input to your Google Business Profile account:

Date Canada USA
February 19 Family Day Presidents Day
March 29 Good Friday Good Friday
March 31 Easter Easter
April 1 Easter Monday Easter Monday
May 20 Victoria Day
May 27 Memorial Day
July 1 Canada Day
July 4 Independence Day
August 5 Civic Holiday (AB, BC, SK, On, NB, NU)
September 2 Labour Day Labor Day
October 14 Thanksgiving Columbus Day
November 13 Remembrance Day (observed) Veteran’s Day
November 28 Thanksgiving Day
November 29 Black Friday
December 25 Christmas Day Christmas Day
December 26 Boxing Day
Days Hours open between Christmas and New Years?
January 1 New Years Day New Year’s Day

Learn how to set up a Google Business Profile.


Did you know…

Bird’s Eye Marketing offers Google Business Profile setup and management services?