Search Engine Optimization

Simple SEO Strategies That Work

Search Engine Optimization, or SEO, is what makes your website search engine friendly. SEO services are included in all Bird’s Eye Marketing Google Ads packages.

I use Google Ads results in your website’s keywords, titles, and description meta tags. All this makes your website easier to find by search engines like Google.

Getting Started

Bird’s Eye Marketing will make sure your Google My Business listing is set up correctly and contains the right information about your company. 

Next, we’ll get your Google Search Console connected to all the right products, making it easier for search engines to know more about your website. 

Keyword Research

Bird’s Eye will capitalize on the high converting Google Ads keywords, and insert them into your SEO.  We can have a lot of confidence in these keywords because we already know they convert.

Meta Titles And Descriptions

Meta titles and descriptions are shown on search results pages. You need compelling titles and descriptions to ‘win the click.’ Once again, we’ll take the high converting traffic messages from your Google Ads and make them part of your meta titles and descriptions.

Meta titles and descriptions are also part of your website’s HTML code, and among the first items search engines read about your website. There’s a technique to writing these tags to improve SEO results. 

Bird’s Eye Marketing will provide a list of converting keywords and meta description and title tags that will pull your website from the SEO doldrums into ranking pages. 

This SEO service is included with your Google Ads monthly service

What Our Customers Are Saying:

Howard Whittaker

David attracted several online donations managing our AdWords Account. It was real bonus when he applied the data to improving our website performance and ranking with search engine optimization (SEO). Now we have more people coming to our website, staying longer, reading more pages and taking more interest in our message!

David gives me and my team clear explanations without using a ton of acronyms. We get the right level of detail. I look forward to expanding his contract with future initiatives.

Howard Whittaker, Executive Director
Barry Doucette

David did a great job building our website content. His efforts pulled more traffic and increased our credibility with customers. I would highly recommend David for website content and advertising.

Barry Doucette, Chief Executive Officer
Erin Hamilton

As a business owner, it is hard to know everything about every subject AND the steps for making the most of that knowledge… which is precisely why David Bird and his Google Analytics know-how is such a critical part of my “extended team.” Whether I need project-specific analytics guidance every week, or a high-level website performance review every two months, David takes the burden of having to become Google Analytics-savvy off my plate—and he does it with great expertise and a smile. At every meeting, David shows up having researched my website’s performance, figured-out the reasons for this performance and, in light of my own goals, identified 5–6 actions that I can easily take to help move my business forward. His understanding of Google Analytics is impressive, his insights relate directly to my business needs, and his suggestions are invaluable (and easy to understand). I cannot recommend David more highly—he should be a part of every business owner’s team.

Erin Hamilton, Owner
MOGL Business Services
Lori Di Saverio

David is always there when we need him and even when we don’t know we need him! He is very pro-active and full of good ideas. He recognizes what we need for our website and social media advertising and when we need it. Thanks David!

Lori Di Saverio
Frank Nieuwkoop

For more than a year David’s been getting us lots of leads through Google AdWords advertising. He nicely balances our budget with our lead generation needs. I also really like how David looks out for our whole website and all our other online channels. He comes to meetings with practical ideas that are grounded in our data.

For example, a few months ago he noticed SEO challenges and connected us to the help we needed to fix it. And just a few weeks ago he spotted and helped us implement social media and email opportunities to get more leads.

David is like a watchdog on our website, attacking challenges and identifying new opportunities and helping us take advantage of them. This gives me peace of mind knowing that our online channels are being well cared for. I would recommend David to any business who want results and is part of your team.

Frank Nieuwkoop, Director of Sales & Marketing
Valecraft Homes

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