Find Out If Your Ads Are Working
Conversion tracking identifies what sales channels are helping you meet your business goals, and what can be improved.
Is Your Advertising Working?
Find out with Conversion Tracking
The only way to know for sure is through conversion tracking.
Conversion tracking translates advertising data into plain the English of quantitative results—sales dollars, number of leads, costs, and profitability.
What is a Conversion? A conversion is when a visitor completes an action on a website, such as making a purchase, completing a form, etc.
Conversion tracking by traffic source
Your website gets traffic from many sources. Conversion tracking tells you which sources are most likely to bring the most desirable website actions.
Measuring traffic from all sources enables a data-driven approach to investing your time and money to Google Ads and other traffic sources. Bird’s Eye Marketing can quickly fix underperforming channels and enhance high-performing channels.
Rated Our ‘Most Valuable Service’
Most of our clients feel conversion tracking is the most valuable service we provide, because it offers an at-a-glance comparison of all website traffic sources, including SEO, Ads, Social Media, email, etc.
What’s Included In Conversion Tracking:
Monthly Performance Dashboard
Once a month, we will review your performance dashboard to ensure your strategy is on track with your business objectives.
See What Our Customers Are Saying:
As business, I wanted to expand the school’s clientele. David was highly recommended to me and I am proud of my decision, because as early as one week later I was getting calls from new clients. It has been three months since I started to work with David and I can say that fully one-third of my business can be traced directly back to his work. Impressive!
One of our portfolio companies recommended David to manage AdWords for one of Colonnade BridgePort’s managed properties – I am glad they did. David really listened to our needs and requirements and then provided practical, sensible, jargon-free recommendations for AdWords, optimizing the property’s website, and associated tracking. He me gave sufficient detail and thoroughly answered all my questions. With all the other tasks I have to do, I was glad I could trust David to take care of our AdWords campaigns and advise me when changes were needed. I would hire David again to manage our AdWords account.
For more than a year David’s been getting us lots of leads through Google AdWords advertising. He nicely balances our budget with our lead generation needs. I also really like how David looks out for our whole website and all our other online channels. He comes to meetings with practical ideas that are grounded in our data.
For example, a few months ago he noticed SEO challenges and connected us to the help we needed to fix it. And just a few weeks ago he spotted and helped us implement social media and email opportunities to get more leads.
David is like a watchdog on our website, attacking challenges and identifying new opportunities and helping us take advantage of them. This gives me peace of mind knowing that our online channels are being well cared for. I would recommend David to any business who want results and is part of your team.
David attracted several online donations managing our AdWords Account. It was real bonus when he applied the data to improving our website performance and ranking with search engine optimization (SEO). Now we have more people coming to our website, staying longer, reading more pages and taking more interest in our message!
David gives me and my team clear explanations without using a ton of acronyms. We get the right level of detail. I look forward to expanding his contract with future initiatives.
David has helped our small business grow in quick time! Thank you so much for all your help. I highly recommend Bird’s Eye Marketing for small businesses!