Find Out If Your Ads Are Working
Conversion tracking identifies what sales channels are helping you meet your business goals, and what can be improved.
Is Your Advertising Working?
Find out with Conversion Tracking
The only way to know for sure is through conversion tracking.
Conversion tracking translates advertising data into plain the English of quantitative results—sales dollars, number of leads, costs, and profitability.
What is a Conversion? A conversion is when a visitor completes an action on a website, such as making a purchase, completing a form, etc.
Conversion tracking by traffic source
Your website gets traffic from many sources. Conversion tracking tells you which sources are most likely to bring the most desirable website actions.
Measuring traffic from all sources enables a data-driven approach to investing your time and money to Google Ads and other traffic sources. Bird’s Eye Marketing can quickly fix underperforming channels and enhance high-performing channels.
Rated Our ‘Most Valuable Service’
Most of our clients feel conversion tracking is the most valuable service we provide, because it offers an at-a-glance comparison of all website traffic sources, including SEO, Ads, Social Media, email, etc.
What’s Included In Conversion Tracking:
Monthly Performance Dashboard
Once a month, we will review your performance dashboard to ensure your strategy is on track with your business objectives.
See What Our Customers Are Saying:
David is an extremely competent and attentive professional. He is an expert in his field and takes care of your business as if it is his. David listens to your needs and concerns and offers tangible and useful solutions. Working with him has been an amazing experience. I highly and wholeheartedly recommend him. Thank you David for your great support and work!
David has helped us revamp our Google Ads program. Initially, we asked him to provide an audit which helped us confirm what was working well and identified significant opportunities. Following the audit David helped us to build a more constructive collaborate approach the program and has helped key stakeholders change our approach to be more strategic and customer-centric. David is a great communicator, coach and encourager who has helped us see small wins and the big picture. He’s been a pleasure to work with.
David is always there when we need him and even when we don’t know we need him! He is very pro-active and full of good ideas. He recognizes what we need for our website and social media advertising and when we need it. Thanks David!
For more than a year David’s been getting us lots of leads through Google AdWords advertising. He nicely balances our budget with our lead generation needs. I also really like how David looks out for our whole website and all our other online channels. He comes to meetings with practical ideas that are grounded in our data.
For example, a few months ago he noticed SEO challenges and connected us to the help we needed to fix it. And just a few weeks ago he spotted and helped us implement social media and email opportunities to get more leads.
David is like a watchdog on our website, attacking challenges and identifying new opportunities and helping us take advantage of them. This gives me peace of mind knowing that our online channels are being well cared for. I would recommend David to any business who want results and is part of your team.
One of our portfolio companies recommended David to manage AdWords for one of Colonnade BridgePort’s managed properties – I am glad they did. David really listened to our needs and requirements and then provided practical, sensible, jargon-free recommendations for AdWords, optimizing the property’s website, and associated tracking. He me gave sufficient detail and thoroughly answered all my questions. With all the other tasks I have to do, I was glad I could trust David to take care of our AdWords campaigns and advise me when changes were needed. I would hire David again to manage our AdWords account.